Access our latest Care Solutions marketing campaign materials to engage with clients.
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OneAmerica® Care Solutions Marketing Campaigns

Family will always come first. Choosing a long-term care strategy with an unlimited lifetime benefit can help protect your clients and their families no matter what.
Conversation Starters
BROCHURE
Use this brochure to show your clients how Asset Care can fit into their financial strategy and provide lifetime protection. Choose the correct state-approved version for your clients.
VIDEO
Share this relatable video with your clients to start the conversation on how lifetime protection can benefit not just them but also their family.
PRESENTATION
Add this slide with the full-length version of the video to your Asset Care presentations.
EMAIL SIGNATURE
Add this graphic to your email signature and link it to the full-length video.
Social Media: Lifetime Protection
These shorter versions of the lifetime protection video and accompanying captions are perfect for sharing on social media. Use the quick tips guide below to help determine which version is right for your audience. Post on Facebook, Twitter or LinkedIn.
OVERVIEW GUIDE
This overview will help you decide which version of the video suits your audience best.
VIDEO: 60 Seconds
This 60-second version of the video can be used on social media along with the captions to the right.
VIDEO: 30 SECONDS
This 30-second version of the video can be used on social media along with the captions to the right.
SOCIAL MEDIA CAPTIONS
Producer-facing
For your clients, family always comes first. Together, we can help them get protection for a lifetime. Reach out to me to learn how. #ProtectingForLife
Consumer-facing
Family will always come first. Let us help you protect yours for a lifetime. Reach out to me to learn how. #ProtectingForLife
Social Media: Beyond the averages
Tell the story of lifetime protection through this clever look at the averages. Planning based on averages can often cause gaps in protection. These assets and accompanying captions are approved for both producer and consumer-facing audiences and can be posted on Facebook, Twitter or LinkedIn.
Post 1: Fortune Cookie

Producer-facing caption
Lucky numbers in a fortune cookie can’t predict protection needs. Help your clients have a strategy that could protect them for a lifetime. #ProtectingForLife
Consumer-facing caption
Lucky numbers in a fortune cookie can’t predict your protection needs. Don’t leave anything to chance. Have a strategy. #ProtectingForLife
Post 2: Crystal Ball

Producer-facing caption
Protection if they need it, peace of mind if they don’t. No predictions necessary. #ProtectingForLife
Consumer-facing caption
Protection if you need it, peace of mind if you don’t. No predictions necessary. #ProtectingForLife
Post 3: Fingers Crossed

Producer-facing caption
No need to cross fingers. You can help your clients get protection for life, and maybe some peace of mind. #ProtectingForLife
Consumer-facing caption
No need to cross fingers. Have protection for life, and maybe some peace of mind. #ProtectingForLife
Post 4: Dice

Producer-facing caption
Rolling dice can’t determine how long your clients will need protection. You can help them get lifetime protection without leaving anything to chance. #ProtectingForLife
Consumer Facing Caption:
Rolling dice can’t determine how long you will need protection. Let your trusted financial professional help with that. #ProtectingForLife
Post 5: Magic 8 Ball

Producer-facing caption
Some professionals say you might need long-term care for an average of five years, but the future is unpredictable. You can help your clients with a strategy that includes lifetime protection. #ProtectingForLife
Consumer Facing Caption:
Some professionals say you might need long-term care for an average of five years, but the future is unpredictable. Be prepared with lifetime protection. #ProtectingForLife
Post 6: Let's Talk

Producer-facing caption
Your clients aren’t average, so why should their protection be? Let’s talk about how your clients can get protection for life. #ProtectingForLife
Consumer Facing Caption:
You aren’t average, so why should your protection be? Contact a trusted financial professional to learn how you can get protection for life. #ProtectingForLife #ProtectingForLife
Producer Resources
Use these additional resources to help you position lifetime protection and OneAmerica Care Solutions asset-based LTC products.
VIDEO
This motion graphic video explains the value our lifetime benefit option can bring to your clients.
PRESENTATION
Add this slide with the embedded motion graphic video to your producer-facing presentations.
EMAIL SIGNATURE
Add this to your email signature and link it to the motion graphic video when communicating with producers.
VIDEO
Mike Mazzoni, Regional Sales Director, knows firsthand from his own experiences just how important it is to plan beyond the averages.
PRESENTATION
Add this slide with the embedded motion graphic video to your producer-facing presentations.
EMAIL SIGNATURE
Add this to your email signature and link it to the motion graphic video when communicating with producers.
SALES IDEA: Your Clients Aren't Average
Some carriers claim that your clients don’t need to prepare for more than the average length of an LTC claim. Are your clients average?
THE ONEAMERICA DIFFERENCE: LIFETIME PROTECTION
See how OneAmerica offers a combination of protection and service you won't find anywhere else.
THE ONEAMERICA DIFFERENCE PRESENTATION
The OneAmerica Difference: For Life Powerpoint presentation.
Not a deposit • Not FDIC or NCUSIF insured • Not guaranteed by the institution • Not insured by any federal government agency • May go down in value
OneAmerica® is the marketing name for the companies of OneAmerica.
Note: Products are issued and underwritten by The State Life Insurance Company® (State Life), Indianapolis, IN, a OneAmerica company that offers the Care Solutions product suite. Not available in all states or may vary by state. All guarantees are subject to the claims-paying ability of State Life. Provided content is for overview and informational purposes only and is not intended as tax, legal, fiduciary, or investment advice.
For use with financial professionals only. Not for public distribution.
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